Over the last six years of creating crazy Coke & Mentos experiments and other viral videos, we have discovered many useful principles. But if we had just 5 minutes to tell you what to do before making a viral video, these would be our Top 5 Tips. The old rules of film and TV don’t work online, but these tips will show you how to make videos that get people sharing with their friends:
This video is also a sneak peek at the content from the enhanced ebook version of The Viral Video Manifesto. For a complete look at the four rules for creating contagious content, check out the book.