Last week, Stephen was featured on the top technology website CNET News speaking about “The Business of Viral Videos” and it is our pleasure to share the video with you here! Tune in to find out what we learned from our own viral success, why contagious online video is now so critical to marketing and brand management, plus get a sneak preview of what we’re up to next in the EepyLab!
Stephen & Fritz are cofounders of EepyBird Studios, the company behind the Coke and Mentos phenomenon and other viral campaigns that have been seen over 150 million times. Viral video specialists since 2006, they... [Read More]
Viral video is a new kind of video−with new rules. Here's a quick overview of our method for creating contagious content:
Our Method: The Four Rules
Rule 1: Be True
Rule 2: Don't Waste My Time
Rule 3: Be Unforgettable
Rule 4: It's All About Humanity
Looking for the videos referenced in the book? Click here.
At EepyBird Studios, we've worked with companies like Coca-Cola, OfficeMax, McDonald's, ABC Family, and Blue Man Group to connect those brands with over 150 million viewers. What can we do for you? [Read More]