by Fritz Grobe
Ultra Reality: What would you do in this situation?
This is another great prank from LG, but once again, this one is mean. One of the victims gets quite angry, and I can see why. Being mean is a shortcut to unforgettable, but it also has a cost. The prank is clever and unforgettable, so it will get shared, but pranksters should remember that active, positive emotion is more contagious than negative. When you’re glad you’re not the victim, you’re less likely to share, and when you wish you had been there, you’re more likely to share.
Rule One: Be True: ★★★
Rule Two: Don’t Waste My Time: ★★½
Rule Three: Be Unforgettable: ★★★½
Rule Four: Humanity: ★★★