Chapter 9: For Marketers: No #&$@ing Product Shots

Will It Blend? – iPhone (2007)

Guys backflip into jeans (2008)

The Extreme Diet Coke & Mentos Experiments (2006)
One of the many copies posted of our original viral video. The primary version was posted on, which is no longer available.

The T-Mobile Dance (2009)
T-Mobile saw great success with this video with no product integration. They were simply, and powerfully, the source of the content that makes us smile.

Cadbury’s Gorilla Advert Aug 31st 2007 (2007)
This just might be a gorilla that really knows how to play the drums.

Cadbury Eyebrows (official version) (2009)

The T-Mobile Welcome Back (2010)

The T-Mobile Royal Wedding (2011)

Sony BRAVIA – Balls (Hi-Res) (2005)

Sony Bravia Paint Ad (2006)

[HD] Sony Bravia – Play Doh (2007)
Other copies online have more views (at least one with 1 million+), but this copy is higher quality video.

Where the Hell is Matt? 2006 (2006)

Where the Hell is Matt? 2008 (2008)

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